14-16 JUNE 2022
MÁLAGA - FYCMA
#DES2022
14-16 JUNE 2022
MÁLAGA - FYCMA
#DES2022
Globant. Seek Reinvention
Reinvention moves the world forward. And that’s what we do best.
We are a digitally native company that helps organizations reinvent themselves to create a way forward and unleash their potential. We are the place where innovation, design and engineering meet scale. Based in 19 countries we count with more than 24,500 professionals worldwide.
Looking to reinvent your business? We are Global partner leader of DES2022 | Digital Enterprise Show.
DES | Digital Enterprise Show is one of the most successful events in Europe on Digital Business and Innovation. DES enables digital business transformation to happen, gathering cutting-edge technologies and top-notch speakers to meet delegates’ objectives, challenges and needs.
FYCMA - Palacio de Ferias y Congresos de Málaga
Av. de José Ortega y Gasset, 201, 29006 Málaga
Taking Blockchain from POC to production - Use Cases
Web 3.0 technology can enable a decentralised, permissionless, open digital economy with a clear user-centric approach and bringing interoperability and identity to the front. The momentum around the Metaverse is driven by the convergence of technologies such as blockchain, AI and mixed reality. Banks could play a key role in this ecosystem where they have trust when it comes to customer data. In this presentation I will provide an introduction to this exciting world and our experimentation to date.
Track: Blockchain & NFT's Series
10:40 AM
A Conversation with President Barack Obama
11:20 PM President Barack ObamaMetaverse state of the art and society
In this keynote, we will go through what the metaverse is, why it is a trendy topic today, and review how the metaverse is going to transform society and business in the next few years.
Track: AR & VR Series
4:30 PM
Fireside chat: Crypto & Digital Assets - Hype or Paradigm shift?
Recent volatility in Crypto Markets has spurred the debate between those who advocate the benefits of this "new economy" beyond the discussion about speculation and lack of transparency and those who struggle to see any underlying value to crypto-currencies or even refer to it as Ponzi-schemes.
Are thousands of users, including sophisticated financial institutions and VCs, wrong or just contributing to inflating a bubble?' What impact will regulation have in the dynamics of the crypto economy? What can we expect from banks regarding crypto in the coming years? These and other related issues of current interest will be discussed in this interesting fire-side chat.
Track: Banking & Insurance Forum
5:20 PM
Reinventing Digital Sales in a cookie-less world
Everybody is talking about the cookie-less world but nobody is really getting ready for what it means… Are you ready?
Huge changes are coming in 2023 regarding the way we understand digital advertising now-a-days, around how we are measuring the digital performance and ROI of our campaigns, and of course the way we have to get adapted to the new GDPR legal act.
Today we want to go through the main implications of this new scenario and how to get ready for it, whether you are a publisher, an advertiser or a digital marketer.
Track Digital Marketing Planet
5:30 PM
Welcome Party 2022 - Registration closed
Terraza El Balneario | Calle Bolivia, 26, 29018 Málaga
8:30 PMSupersession: Feel the Power: Energy Challenges & Opportunities
The increasing demand for electrical power with less carbon footprint requires urgent alternate sources of energy to make a transition without choking growth.
4:30 PM
Incremental Sales: What Global Sales Partnership can do for you
Everyone is looking for incremental sales, that's the reason why we have developed our business unit to focus on a pay per results approach, adding incremental sales to your business. We do this with a flexible and transparent model based on the optimization of current processes, creativity and technology where we are taking the risks, and you just pay for the results.
Track: Digital Demo
5:00 PM
2022 CIO Cloud insights
Cloud strategies will continue to be IT cornerstones in 2022, however, cloud adoption has evolved considerably in the past 5 years. ‘Lift-and-shift’ approaches of legacy apps to cloud will continue, but creating cloud-native services will be something companies will focus on. CIOs and CISOs will need to face new challenges such as multicloud strategies, cybersecurity risks, effective cost optimization, cloud operating models/Cloud CoEs in multicloud scenarios and new paradigms such as Chaos Engineering and Site Reliability Engineering.
We will talk about all these topics in our sessions!
European Digital Mindset Awards 2022 & Gala Dinner
8:30 PM
Roundtable
11:00 AM
Retail Reset in Action: WOW Concept Madrid
We are currently facing a paradigm shift in commercial distribution that demands a complete transformation of the industry, a “retail reset.” It means the end of the business sector as we know it today and the need to do a reset that will ensure the transformation of companies and commercial formats to win the future.
WOW Concept is where physical becomes digital (and vice versa), reality blends with fiction, and shopping becomes an immersive experience. Located in a historic building on Gran Vía 18 in Madrid, this is WOW's first physical store spanning eight floors of 5,500 square meters.
Track: CEO & Leadership Summit
11:20 AM
Phygital: the future of Retail
Which is the future of Retail? How is innovation transforming the way we buy and sell things? How are the new disruptive business models and start-ups changing Retail into a sustainable/positive impact sector? Which is the role of Digital Transformation in this revolution (Artificial Intelligence, Augmented Reality, Omnichannel, Digital Marketing and Social Selling, etc)? Who are the winners/success stories? Which are the opportunities and challenges?
Track: Retail & Logistic Forum
4:30 PM
Supersession: The Road Ahead - Beyond ESG Horizon
4:50 PM
SCALE-UP WORLD SUMMIT AWARDS
5:30 PM
As a friend of Globant, we would like you to join us in the biggest event around Digital Transformation celebrated in Málaga. We are excited to meet you in person!
Fill in the form to request your ticket! FREE, yes, free.
Are you seeking to reinvent your company? Having a coffee? Or just share the thought of the day with one of our leaders? Feel free to set a meeting. How?
We strive to bring organizations the insights that will help them create the right strategy for their business.
